Lady Monika Bacardi has invested $100 million in a blockchain integrated social entertainment platform of Bacardi Rum. The platform named as TaTaTu would be rewarding crypto tokens to the users for using and contributing content to the platform. The token service would also extend to the advertisers to pay for the advertisements. Integration of blockchain is expected to offer transparency.
Bacardi Rum: $100 Million investmentsIncryptsMay 12, 20180
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May 20, 2019