American Express (AmEx), the financial services corporation, declared the integration of blockchain application associating with the Boxed, an online merchant. It is aimed at rewarding the customers for purchases. It claimed, “The number of wars merchants can reward customers with Membership Reward points will be exponentially increased.” The merchants would be able to choose “product-targeted offers.”
De Beers Group, the Diamond supplier, traced diamonds from the mining hub to the jewelry retailers by the use of blockchain technology. The company tracked 100 high-value diamonds through the blockchain platform called the Tracr. The company associated with five diamond manufacturers for the establishment of blockchain which will be made public at the end of the year.
Aiming to unveil crypto payments to 80,000 merchants in Europe, the Coingate has associated with Prestashop. The CEO of the Coingate, crypto payment gateway, highlighted the gap between buyers and merchants in the crypto industry though there is the increasing number of crypto investors. Through this association, the merchants would be able to accept payments in cryptos.
The Aliant Payment Systems had enabled Ether payments. The international merchant service provider has already been processing payments by Bitcoins since September, partnering with BitPay. It had enabled merchants can accept payments by Ethereum and Litecoin on its platform.
The commodities merchant company, Louis Dreyfus, had unveiled a blockchain based transaction system. It was developed by a group of financial institutions. The CEO of the company quoted that the distributed ledger technology had benefited the customers ensuring security. He further added, “The next step is to harness the potential for further development through the adoption of common standards.”
The Craigslist, an online classifieds marketplace, added a specification through which the users can request for cryptocurrency payments. The website lets users to publicize by clicking on a check-off box denoting ‘cryptocurrency ok’. The users can also find sellers who accept cryptocurrency by search wizard.
The Revolut App emerges as the second mobile banking startup by accepting payments and through crypto-currencies traded. The company added litecoin and ether to its platform. The digital currencies held by the users will act as the debit card for Revolut. When a user falls short of currency while making payment, the app converts the required digital currency during the shortfall.